- In‑store trade‑in requires presentation of a valid, government-issued photo ID (local law may require saving this information). Sales tax may be assessed on full value of new iPhone. Additional terms from Apple or Apple’s trade-in partners may apply.
- The Apple App Store has a vast variety of apps available for download on your Apple TV. However, the App Store is only available on the Apple TV 4K or HD models. The Apple TV version 3 and earlier.
Shop online and get free, no‑contact delivery, Specialist help, and more.
iPhone 12 Pro
It’s a leap year.
iPhone 12 Pro MaxDaily Stories. From exclusive world premieres to behind‑the‑scenes interviews, original stories. Apps can transform the way you do anything you’re passionate about, whether that’s creating, learning, playing games, or just getting more done. And the App Store is the best place to discover new apps that let you pursue your passions in ways you never thought possible.
Pre-order starting at 5:00 a.m. PST on 11.6
Available 11.13
iPhone 12
Blast past fast.
iPhone 12 miniPre-order starting at 5:00 a.m. PST on 11.6
Available 11.13
Apple Watch Series 6
The future of health is on your wrist.
iPad Air
iPad Air
Powerful. Colorful. Wonderful.
HomePod mini
Apple One
Bundle up to six Apple services.1 And enjoy more for less.
Apple Fitness+
A new fitness experience powered by Apple Watch.
Apple Arcade
Get 3 months of Apple Arcade free when you buy an Apple device.
Upgrade to start your free trial.
Apple TV plus
From M. Night Shyamalan, Servant
Catch up all Halloween weekend.
Apple Original shows and movies from Apple TV+. Just the premium channels you want. Thousands of movies to buy or rent. Popular streaming services and cable TV providers. It’s personalized and expertly curated, so you’ll discover the best of what’s on. And it’s all in the Apple TV app. On all your screens. It’s the ultimate way to watch TV.
Apple TV+ streams critically acclaimed Apple Original shows and movies, only on the Apple TV app.
Learn moreWatch nowTake control of your channels. Now you can quickly and easily subscribe to just the channels you watch — like Showtime, Starz, CBS All Access, and Noggin. There are no new apps, accounts, or passwords needed for up to six family members, and you can even watch offline.
Buy. Rent. Watch. All inside the app. Welcome to the new home of thousands of movies, including all the latest blockbusters. Now you can buy, rent, and watch right inside the app — as well as watch everything you’ve previously purchased from iTunes.
Streaming services, streamlined. Easily discover all your favorite shows from streaming services including Disney+, HBO Max, Amazon Prime Video, Hulu, and more — all inside the app.
Raised by Wolves is available on the Apple TV app with an HBO Max subscription**Watch cable TV outside
the box. Enjoy all the top-rated prime-time TV shows, live sports, and news — from leading cable providers — on demand right in the Apple TV app.
Apple TV+ streams critically acclaimed Apple Original shows and movies, only on the Apple TV app.
Learn moreWatch nowTake control of your channels. Now you can quickly and easily subscribe to just the channels you watch — like Showtime, Starz, CBS All Access, and Noggin. There are no new apps, accounts, or passwords needed for up to six family members, and you can even watch offline.
Buy. Rent. Watch. All inside the app. Welcome to the new home of thousands of movies, including all the latest blockbusters. Now you can buy, rent, and watch right inside the app — as well as watch everything you’ve previously purchased from iTunes.
Streaming services, streamlined. Easily discover all your favorite shows from streaming services including Disney+, HBO Max, Amazon Prime Video, Hulu, and more — all inside the app.
Raised by Wolves is available on the Apple TV app with an HBO Max subscription**Watch cable TV outside
the box. Enjoy all the top-rated prime-time TV shows, live sports, and news — from leading cable providers — on demand right in the Apple TV app.
If you like: Billions
Edge-of-Your-Seat Thrillers
Personalization. Like you’ve never seen it. Discover more of what you love — including movie and show suggestions picked just for you, and dedicated selections based on everything you like to watch from all the different apps you use.
New & Noteworthy
COMEDY
Insecure
Issa and Molly’s friendship is tested in a season of hard truths and sharp comedy.
ANIMATION
Weathering With You
Boy meets girl—with amazing powers—in a sweet, poetic anime feature.
MUSICAL
Hamilton
There’s magic in the revolutionary musical’s original cast performance.
COMEDY
Insecure
Issa and Molly’s friendship is tested in a season of hard truths and sharp comedy.
ANIMATION
Weathering With You
Boy meets girl—with amazing powers—in a sweet, poetic anime feature.
Choose from the editors’ choices. Watch Now gives you the freedom to explore curated recommendations, handpicked by our editors, that guide you to the best of what’s on — across all your apps.
It’s game on. Being a fan
has never been easier, with wider and more in-depth coverage of your favorite teams. Browse by sport or league, and get live scores and notifications for close games.
A dedicated Kids section. For kids of all ages. You can easily find great shows selected just for children — categorized by character, topic, and even age — unless your kids find them first.
The Apple TV app is everywhere. The Apple TV app is already on your favorite Apple devices, as well as streaming platforms, popular smart TVs, and AirPlay‑enabled devices. Just open the app to start watching.
App Store Apple Tv 2
Update to the latest version of iOS to discover the new Apple TV app.
Apple TV Plus
Get 1 year of Apple TV+
free when you buy
an Apple TV 4K.**
App Store Apple Id
Apple TV 4k
Cinematic in
every sense.
App Store Apple App Store
Learn moreAirPlay
And just like that,
it’s on TV.
App Store Apple Id Disabled
Learn more